By Dawn Sailors • 23 June, 2011
In the past, we’ve talked about how much we value the relationships we have with our clients. In some cases, our clients go on to recommend our work to their customers. Many clients – and some of our employees – have come to us because of a previous relationship – personal, professional, or a mix of both. Omaha is growing, and the need to stay connected is even more important with that growth. Here are a few ways we find helps us stay connected to the wider Omaha community:
• Build networks within the business community via local organizations. Omaha has a vibrant business community and one with many networking opportunities. Our team members actively participate in local business groups such as the Omaha American Marketing Association, the Greater Omaha Chamber, the Small Business Association of the Midlands and Downtown Omaha, Inc. Keeping ourselves involved in these organizations not only provides us with a great network, but also helps us keep tabs on what is going on in the wider community.
• Keep personal and professional networks online. When we re-launched our brand late last year, we started a Facebook and LinkedIn page, and a Twitter account to share news and marketing thoughts with our friends and clients. In addition, we make sure that our employees are on LinkedIn cultivating their own business networks. If there’s one thing we’ve learned in the last 25 years, it’s that employees are an excellent source of referrals and new hire leads.
• Continue the relationship beyond the job. Nearly everyone goes through a job change at one time or another. Many of our clients have worked with us for years, and not always at the same company. When one of our client team members moves to a new position, or a new company, we make every effort to maintain contact and continue a relationship. As a result, we find that our working relationship often moves with the individual to their new company.
Keeping in touch is important. Have you lost touch with us? Drop us an email and let’s get reacquainted!