Graphic design is a unique field to work in because of the perception that most people have about what we actually do. In fact, if you asked a random person to define graphic design for you, they probably would have no idea what to say. And therein lies the question we face on a fairly…
For several years Dr. Popp’s bright yellow, magenta, and cyan billboards have been an Omaha staple, recognizable and visible all around town. But after years of the same look, it was time for the cosmetic surgery’s billboard marketing to get a little facelift of its own. Iridian Group created a new billboard for Popp Cosmetic…
Every year the American Lung Association hosts the Corporate Cup Run, one of the largest corporate road races in the nation. Many Omaha businesses and their employees come together during this annual event to help in the fight against lung disease. This year, we had the opportunity to design a shirt for our client Pharmaceutical…
We do a lot of things that are very easy to spot – design, copying writing and social media come to mind. However, we also have a lot of talented staff who do “behind the scenes work” like programming, and we don’t often talk about them. Iridian Group works in partnership with other agencies in…
Iridian Group recently had the opportunity to work with Matco Services, Inc., a Valmont brand, to refresh their identity and branding efforts. Matco is a leading independent consulting, engineering, and testing firm specializing in the fields of failure analysis, inspection, corrosion, metallurgical engineering, cathodic protection systems, materials selection, and coatings. Because of their diverse areas…
Nearing its 50 year mark of offering electrical services to residential and commercial customers in and around this region, Hiller Electric Company called upon Iridian Group to help them build on their reputation while reinforcing their range of services and expertise by updating their website. Since their electrical services span a wide range in both…
Recently, we had the opportunity to work with Whatley Lighting, a Valmont Company, to redesign their website. This process included a complete overhaul of the visual design, as well as reorganizing all the content, adding an extensive product catalog, and including a helpful pole selection guide to make it easier for customers to select products….