Redefining Business Campaign

Creighton University Heider College of Business

Our favorite feature

Ads featuring real students redefining business

PROJECT DESCRIPTION

A school known for its one-of-a-kind learning opportunities outside the classroom, the campaign “We’re redefining business” paired talk and action — with ads that supported the claim with actual examples.

The campaign spanned a broad range of media — advertising in airports, bus benches, and digital platforms.